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Many people today are turning to home-based businesses to make money. One such firm is freelancing, but you may not know much about it or even how to start. This short guide will help you understand freelancing to create your own business.
What is Freelancing?
Freelancing is essentially working for yourself and not taking a steady salary from one employer. Freelancers tend to go job to job to earn their money. A freelancer may make a lot of money one month and then not as much the next as their salary is never set in stone like a regular job where you get an average paycheck. On the other hand, a freelancer may still have a stable job and freelance on the side to make more money.
To become a freelancer, you need marketable skills that someone needs. For example, you may have skills in graphic design, programming, writing, music, marketing, etc. You can take these skills and use them to create work for yourself. You want to start by figuring out what marketable skills you have that someone else may need. For example, if you have graphic design skills, you may want to create logos or other artwork for companies that need that sort of thing.
To be a successful freelancer, you need a brand like any other company. You should have a website, social media presence, business cards, etc. It’s a good idea to focus on one industry or skill you’re good at and then branch out if you have other marketable skills. Specialization is more attractive to employers because you can showcase that you’re an expert in that one area.
The next thing you need is a decent portfolio of your work that you can show prospective employers. This should highlight the skills that you have. For example, if you’re a writer, you should have a portfolio of your completed assignments so employers can see you’re capable. If you’re a marketer, you should highlight companies you have worked for. As you gain more experience, your portfolio is going to grow. You could include testimonials from those you have worked within the past. You could place these on your blog or website to add to your authenticity and attractiveness to new employers.
To start freelancing, it’s recommended that you join freelancing websites such as Upwork, Freelancer, and others such as regular job boards. You can also gain employment through social media by letting others know you won’t work and through your website or blog. When you meet new people, let them know that your freelance, which can also help you gain new work.
Growing Your Business
It will take tie before you’re successful at freelancing, as the income won’t come right away, especially if you have a small portfolio. However, as you gain new work and your experience grows, it will be easier to find new employment and create a living for yourself. Or to supplement your primary work income. You may want to consult with a financial expert to determine your tax needs once you make a decent income.
You can take your skills now and start a freelancing career as it’s easier than you think. If you have marketable skills, employers out there want to hire you for short-term work. However, it would be best to market yourself because you are the brand to keep the work flowing consistently.
I write about sleep apnea for Health Union and WebMD and cover other topics such as freelancing. Contact me about your own writing needs, and I would be happy to help you out with your business or blog.